Trade Marketing Manager

col-narrow-left 

Job ID:

3112

Category:

Sales
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Job Views:

282

Employment Type:

Full time

Posted:

09.14.2017
col-wide 

Occupations:

Sales-Retail: General-Other: Sales-Business Development

Job Description:

Oversee all trade marketing activities for the business.

Role

Discipline of marketing that relates to increasing the demand at wholesaler, retailer, or distributor level rather than at the consumer level.

Background

  • Previous experience working as a trade marketing manager ideally within a related category.
  • Strong commercial outlook and an ability to drive revenue growth through marketing.
  • Highly motivated and passionate about trade marketing.

     

Duties of the Trade Marketing Manager

  • Creating a trade marketing strategy and communicating this to the marketing team.
  • Executing the trade marketing plan across the region.
  • Driving brand awareness across various categories and products.
  • Attending and presenting at trade shows and events on behalf of the business.
  • Coordinating the creation and delivery of marketing materials and content.
  • Reporting on data and industry trends relating to trade categories.
  • Creating trade marketing plans for individual products and product ranges.
  • Collaborates with sales teams to turn the “selling stories” into sales tools to effectively present the brands, the products and the marketing initiatives to their customers
  • Collaborates with marketing intelligence resource to read and report results of activities and to provide recommendations and forecasts
  • Supports local teams in the execution of the activities and in achieving their sales and budget objectives, while ensuring the desired product benefits and brand values/ equity are properly communicated
  • Ensures that the local feedback is taken into account by regularly visiting sales teams, customers and stores.
  • Ensures efficient spending of central budget and supervises the trade marketing spending in the subsidiaries.

Job Requirements:

Qualification

  • University degree in marketing or comparable is needed
  • Master and or any other further qualification in marketing/ trade marketing is appreciated.

Experience

  • Minimum 3-5 years of trade marketing management experience is needed
  • Relevant experience in international, modern companies is needed
  • Former Experience/ background in Sales is highly recommended

Knowledge

  • Knowledge of marketing and trade marketing activities, tools and techniques
  • Knowledge of category management and assortment
  • Knowledge of trade channels Saudi Arabia level is a must
  • Knowledge of most important IT tools is needed

Language

  • Fluency in spoken and written English
  • Arabic is a must

Reporting

Directly reported to Marketing Manager

Company Info
AJA Pharmaceutical Industries Co. Ltd.
Saudi Arabia

Phone:
Web Site:

Company Profile

Company Info


AJA Pharmaceutical Industries Co. Ltd.
Saudi Arabia
Phone:
Web Site:

Trade Marketing Manager

col-narrow-left 

Job ID:

3112

Category:

Sales
col-narrow-right 

Job Views:

282

Employment Type:

Full time

Posted:

09.14.2017
col-wide 

Occupations:

Sales-Retail: General-Other: Sales-Business Development

Job Description:

Oversee all trade marketing activities for the business.

Role

Discipline of marketing that relates to increasing the demand at wholesaler, retailer, or distributor level rather than at the consumer level.

Background

  • Previous experience working as a trade marketing manager ideally within a related category.
  • Strong commercial outlook and an ability to drive revenue growth through marketing.
  • Highly motivated and passionate about trade marketing.

     

Duties of the Trade Marketing Manager

  • Creating a trade marketing strategy and communicating this to the marketing team.
  • Executing the trade marketing plan across the region.
  • Driving brand awareness across various categories and products.
  • Attending and presenting at trade shows and events on behalf of the business.
  • Coordinating the creation and delivery of marketing materials and content.
  • Reporting on data and industry trends relating to trade categories.
  • Creating trade marketing plans for individual products and product ranges.
  • Collaborates with sales teams to turn the “selling stories” into sales tools to effectively present the brands, the products and the marketing initiatives to their customers
  • Collaborates with marketing intelligence resource to read and report results of activities and to provide recommendations and forecasts
  • Supports local teams in the execution of the activities and in achieving their sales and budget objectives, while ensuring the desired product benefits and brand values/ equity are properly communicated
  • Ensures that the local feedback is taken into account by regularly visiting sales teams, customers and stores.
  • Ensures efficient spending of central budget and supervises the trade marketing spending in the subsidiaries.

Job Requirements:

Qualification

  • University degree in marketing or comparable is needed
  • Master and or any other further qualification in marketing/ trade marketing is appreciated.

Experience

  • Minimum 3-5 years of trade marketing management experience is needed
  • Relevant experience in international, modern companies is needed
  • Former Experience/ background in Sales is highly recommended

Knowledge

  • Knowledge of marketing and trade marketing activities, tools and techniques
  • Knowledge of category management and assortment
  • Knowledge of trade channels Saudi Arabia level is a must
  • Knowledge of most important IT tools is needed

Language

  • Fluency in spoken and written English
  • Arabic is a must

Reporting

Directly reported to Marketing Manager

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